In the last article before we move into site development and marketing mode, I"m going to give you the final bit of background on how we decided to set up the business. After all, the basis of your business is often the basis of your marketing message...it"s not the type of thing that can serve as an after thought.
(skip to "Hide and Speak: Have a Unique Selling Proposition" by Jennifer Laycock)

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Source Link>>Blog:
Search Engine Guide : Small Business Search Marketing>>Publish Date: 6/21/2007 7:01:28 AM
>>Keywords: unique selling
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