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Google AdWords: Local Advertising

Search engine advertising is beneficial for local advertisers as well as national advertisers. Google"s advertising system, AdWords, offers the option to target ads to searchers in a specific geographic region. Due to the method Google uses to identify the location of these searchers, though, it"s imperative for local advertisers to run national ads as well. (skip to "Google AdWords: Local Advertising" by Richard Ball)

>>Source Link
>>Blog: Search Engine Guide : Small Business Search Marketing
>>Publish Date: 3/31/2007 8:01:43 AM
>>Keywords: local advertising

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