Matt Bailey of Site Logic Marketing and I will be teaming up early next week to present this month"s free ClickTracks seminar. The webinar, titled "Social Media: Should You Digg It?" will include Matt and I taking a common sense approach to social media marketing. We"ll explore what social marketing entails, explain when and why it might work for your business and will dig into the log files of some sites that have experienced social media hits. Yep, we"ll even delve into the great pork fiasco.
The full class description:
Social media marketing is currently one of the most talked about online marketing tactics. "Just get your site on Digg" is a common refrain among popular Internet bloggers. For online marketers, this begs the questions: Is there value in social media? More pointedly, will social media marketing produce conversions or just fleeting spikes in traffic?
Blogs, social bookmarks, podcasts, video clips, and wikis have taken on a life of their own. But, what does social networking mean to your business? Does the adage "any publicity is good publicity" hold true here?
The class runs on Monday, March 26th at 1pm (EST) and on Tuesday, March 27th at 10am (EST). Space is limited, so register online if you plan on attending.
The ClickTracks guys have also agreed to turn on ALL of the advanced features in ClickTracks Appetizer next week. That means you can play around with funnels, advanced labeling, search and keyword reporting, campaign reports and more. If you"ve been debating buying ClickTracks, this is a great chance to take ClickTracks for a test drive...if you haven"t been debating, here"s a chance to see why you should.
>>Source Link
>>Blog: Search Engine Guide : Small Business Search Marketing
>>Publish Date: 3/21/2007 8:03:02 AM
>>Keywords: social media
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